Facebook Marketing - Understanding Facebook marketing
- Increasing fans on fan page
- Fan engagement
- Important apps to do fan page marketing
- Facebook advertising
- Types of Facebook advertising
- Understanding EdgeRank and art of engagement
- Creating Facebook advertising campaign
- Payment module- CPC vs CPM vs CPA
- Targeting in ad campaign
- Setting up conversion tracking
- Advance Facebook advertising using tools like
Qwaya
LinkedIn Marketing - What is LinkedIn?
- Understanding LinkedIn
- Company profile vs Individual profile
- Understanding Groups
- How to do marketing on LinkedIn groups
- LinkedIn advertising & it best practices
- Increasing ROI form LinkedIn ads
- LinkedIn publishing
- Company pages
- Adv on LinkedIn
Instagram Marketing - Page Management
- Brand reputation
- Find Influencers at Instagram
| Twitter Marketing - Understanding Twitter
- Tools to listen & measure Influence on Twitter: TweetDeck, Klout, PeerIndex
- How to do marketing on Twitter
- Black hat techniques of twitter marketing
- Advertising on Twitter
- Creating campaigns
- Types of ads
- Tools for twitter marketing
- Twitter Advertising
- Twitter Cards
Video Marketing - Understanding Video Campaign
- Creating 1st Video Campaign
- Importance of video marketing
- Benefits of video marketing
- Uploading videos on video marketing websites
- Using Youtube for business
- Developing Youtube video marketing Strategy
- Bringing visitors from Youtube videos to your website
- Creating Video ADgroups
- Targeting Options
- Understanding Bid Strategy
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